Most of the SMEs surveyed say that having implemented a digital environment was good for the company, 62% say that if they had not made that decision, the company would currently be in a worse position . How does a digital environment help businesses? According to the study participants, digital strategies help mainly in the following aspects:
Sales opportunities increase thanks to digital strategies
Increase sales opportunities, since more people are reached thro new zealand whatsapp number data ugh different channels (50%).
It is easier to communicate with customers and establish a dialogue with them (37%).
Customer service can offer a much more effective service (37%).
The online presence of the business allows customers to access products and services affiliates use such elements as referral links from any location with an Internet connection, as well as communicate through different channels, whether for commercial or technical support purposes.
There are several tools that help companies stay visible and within reach of customers, from a social media sales program to multi-channel customer support software . Choosing the right technology depends on the type of business, but there are certain digital strategi malaysia data es that are generally considered very important by SMEs in Mexico today.
The most important digital strategies: marketing, data analysis and online reputation
Having a digital strategy involves many aspects, for example: having an online presence on different platforms. Being available on various communication channels, both live and asynchronous, marketing campaigns, building and maintaining. The brand’s reputation on the Internet, etc. What are the basic strategies that a business should have? In the following graph we present the digital marketing strategies that the SMEs participating in the study consider very important.