The canonical tag (eg) is us to tell search engines to use the specifi page as the canonical version of the corresponding duplicate page. The purpose of using canonical is to effectively prevent websites from being penaliz by Google due to duplicate content. and it provides Google with guidelines for duplicate pages, r ucing Google’s crawling and calculation work for duplicate pages. Sometimes our website will automatically add some tags, causing a page to automatically generate multiple URL paths, and sometimes we don’t even know how many pages have been generat .
At this time, we ne to add
the same canonial tag to the pages that generate multiple URLs for one page to solve the problem.
SSL security certificate is an encryption protection protocol that provides security and data integrity for communication when a website interacts with a server. Its function is to prevent the browser’s data from being intercept or eavesdropp during
the request to the server
For example: when a person logs into an online bank, when he fills in his account and password in the website’s login form and clicks submit, this process is to transmit data to rcs database the server. If the website is equipp with SSL, it will encrypt the login data, making it impossible for criminals to crack the encrypt content, thus ensuring that your account and password cannot be seen or obtain by others.
Brand social m ia exposure can enhance
the brand image and help people get to know you from that is when he can look for these services other channels. This is in line with people’s consideration of a brand. When people want to know about a brand, in addition to learning about you from the official website, they will also material data read other people’s comments on you on some social platforms, collect information from various platforms, and finally draw a conclusion to decide whether to buy or not. Google’s recognition of a brand is also obtain from various channels, such as: Facebook, Youtube, Link in, Integram, Twitter.