SEO optimization complements the above features. By showing your website’s score according to keywords and offering insights. That help in better positioning the page to attract organic visits.
Now that you understand how RD Station helps to differentiate potential customers from those who should not receive attention, it is time to evaluate the behavior of leads with your company to later define the criteria for advancing in the purchasing journey and the actions indicat for each case.
This assessment can be made possible through the tool’s Convert menu, which creates landing pages to exchange user data for something, which can be ucational content, such as ebooks. From there, the platform allows data to be export and results to be monitor.
For example, classic interactions
That can indicate a potential customer is moving forward in the purchasing journey:
visit certain pages;
engage with emails france email list and automation flows ;
download content and materials provid by the company.
Within these interactions, it is still possible to perform a greater breakdown into other layers and that must have a different type of strategy for conversion:
top of the funnel (nes awareness phase): attraction ebook for the solutions and benefits that your company offers;
middle of the funnel (nes consideration stage): ebook of services and products offer by your brand that may be useful to the consumer;
bottom of the funnel (final stage of the sales process): ask to speak to a salesperson.
How to use RD Station to connect with your leads?
Social Mia Monitoring
Relating to leads involves reduce the abandoned cart rate – we’ll tell you how to do it ensuring the brand’s agb directory digital positioning, which includes not only presence, but also appropriate content production in line with the target audience on digital mia, email marketing, etc. This is done from schuling monthly posts using the automation tool to managing ads to improve the dissemination of posts, etc.