How to segment a database for your marketing campaigns?

Remember to share all content, without exception, to get as much traffic as possible.

5. Referral traffic
With referral traffic we get the public to reach our website through different links, partner websites, etc. Although it may not seem like it, this type

Of traffic is very important, but why?

 

The fact that your links are used on other websites already makes it clear that the content generated by your brand is of quality , but it will also improve your positioning.

Getting this type of traffic is more difficult since it doesn’t depend directly on you. The best thing you can do is generate content that is extraordinary, since people will want to share it. It can be in any format: ebooks, blog posts, infographics, etc.

It is also very important to optimize your website using teacher database SEO rules , as this will give you more chances of your content being found and shared.

As you can see, there are numerous ways to attract traffic. However, the main thing you need to keep in mind is that your website must be promoted on the appropriate channels for each type of audience.

special-data

 

Surely you have all heard the saying

 

“kill flies with cannon shots” more than once; perhaps it is the most appropriate expression when it comes to representing what an unsegmented marketing campaign entails.

When we launch a marketing campaign without custom solutions for diverse needs segmentation, we forget one of the principles of Inbound Marketing: the contacts in our database are real people who expect a unique experience from our brand. In addition, they are increasingly demanding when it comes to selecting the content that interests them.

Based on statistics

30% of marketing professionals use tactics to segment afb directory databases to improve the interaction of their email campaigns. Likewise, segmented email marketing campaigns have 9.37% less bounce rate and more than 100% more clicks than campaigns without segmentation (HubSpot, 2020).

Why is it important to segment your database in your campaigns?
Your database is the core of all your Inbound efforts and by segmenting it you get.

Scroll to Top