I like to think that this could be the first step, if not in favor of interest in national culture, then in favor of “slow fashion” and the purchase of handicraft items. Where does this craving for vintage and completely non-basic items come from? Collars are worn now, but still rarely. A hoodie is a basic item, and a collar is more of a rare and past item.
I think there are enough manufacturers of
Similar suits made of footer and other things like that on the market. I would like to promote my ideology, so all my products have references to traditional costume. On average, how many products do you create per month, per year?
Until last year
I didn’t keep track, but in 2023 I creat and sold more than 1,500 items. But it’s important to consider the fact that I work at least 10 hours a day on a 7/0 schule, and I have wonderful, hardworking seamstresses helping me. What is the geography facebook database of your customers? To which cities and, perhaps, countries do you ship?
We regularly send orders across
Russia, although it is difficult to list all the cities exactly, but most often to Moscow, as well as outside the country to Great Britain, Israel, Serbia, the USA, Switzerland. In addition, we are in the Moscow showrooms “Mangazeya” and “Na Pravde”, in “Palaty”, in with the help of texts, people understand Suzdal in the museum store in “Kremlin” and the store “Dymov Keramika”. How do you promote yourself, apart from showrooms in different cities? Because each product passes through my hands.
We have a ceiling in production volumes.
So, if we conduct a serious advertising campaign, there is every chance that we simply will not satisfy the surge in demand and nullify the meaning of this advertising. Therefore, we do not turn to thematic channels or bloggers. Actually, for all four years of tg data existence, between “make more new” and “make less new, but shoot new items.