First, let’s quickly understand what advantages CAAC has over LINE’s native backend in “LINE message multi-person management”:
If you want to know the more detailed differences between CAAC and LINE itself. Please refer to the article ” The Decryption sms promotional campaign of LINE Management Backend, Teach You to Apply for and Use CAAC to Efficiently Operate LINE OA ” or the official website of CAAC . This article only explains the three major CAAC functions of “one-stop integrated information”, “authority management”, and “assignment and binding of specialists” that are most relevant to multi-person management.
CAAC multi-person management tool has 3 major functions: one-stop integrated information, permission management, assigning and binding specialists
The reason why CAAC can become the best multi-person team information management tool is that it does both ” information integration ” and ” rights and responsibility management “. The “One-stop information integration” function assists in information integration, and “Specialist authority management” and “Assignment and binding of specialists” respectively correspond to the “authority” and “responsibility” management of the team.
1. One-stop information integration
When a brand has multiple branches, stores (for example: gym, boutique/beauty industry), and different organizational functions (for example: a beauty clinic also has sales, doctors, and administrative specialists), the customer’s information may be scattered as shown in the figure below. In different LINE official accounts (LINE OA). This resulted in several serious problems in “operation management” and “customer experience” respectively:
Diagram: How CAAC integrates official accounts to achieve effective multi-person, multi-store, and multi-department management
Overall, when a brand uses multiple LINE OAs to manage LINE messages separately, it will cause trouble in message management and lead to inefficiency in replying to messages, which in turn will degrade the customer experience and prevent timely and accurate responses. CAAC allows you to integrate multiple LINE OA, so that all “store sales staff”, “customer service staff” and “editors” can use a unified system interface to manage your brand LINE OA.
2. Specialist authority management
Continuing from the previous paragraph, you may be worried: If personnel from any branch or function can log in to CAAC to manage the same account, then the customer’s messages will not be private, and the personnel who reply to the messages may exceed their authority and handle them carelessly. to information that does not fall under his jurisdiction.
But don’t worry, CAAC’s permission management function allows you to freely define at least 5 different permissions, and you can also set commissioners to different permissions. For example, a store what is new retail? three major elements of “people and goods yard” specialist can only see information belonging to that store, while a cross-regional central unit manager can see information from all stores at the same time.
In addition, if your brand has people using official accounts including both the marketing department and the sales/customer service department, you can also let the two departments use the MAAC marketing platform and CAAC dialogue platform to manage consumer data and information. In this way, the actions and cacellnumbers permissions of the two departments will not interfere with each other, but they can share the customer information and conversation records created by each other. Therefore, cross-department synergy can be exerted to collect and use complete customer lists and profiles together.
3. Assignment, transfer and binding of specialist services
When a brand has many LINE friends, a large number of messages, and a large team to manage messages, it is difficult to complete effective team management using LINE’s native backend alone. When different message management specialists log in to LINE’s native backend, it is difficult for them to confirm who should be responsible for replying to which message, and it is also difficult for supervisors to clearly assign messages to different specialists. However, through message assignment, transfer and binding specialist services, teams can more effectively divide work and divide areas of responsibility.