When your product receives negative online reviews, you should first review it to see if there is really a problem. Other people’s reviews can actually help you find out your shortcomings and improve the quality of your products or services. After making improvements, you can actively communicate with the complainant to see if the online review can be delet or modifi , and make amends through a reply. As the saying goes: . When your brand is slightly well-known, you must be wary of people who have ulterior motives and maliciously smear your brand. The work of word-of-mouth management must not be neglect .
How to do brand marketing
and word-of-mouth management well?
Think about it, when someone searches for your brand online, what would you want them to see? What would they want to see? Usually, the top search results are official websites or your own social m ia accounts, such as Facebook, Link In, YouTube, Twitter, Instagram, etc.
If users want to know your brand
reputation, they will definitely not choose your website or social m ia, but check other people’s comments about you. Since the first page is all your own information, users bc data indonesia will naturally turn to the second page and start to see mix results. At this time, users are much more likely to view negative reviews than positive ones.
This is human nature. Even if people praise
your brand, as long as a few people criticize it, people google releasing a document to will especially want to see those negative reviews. As for whether they will still read positive reviews after reading negative reviews, it stands to reason that the chances are slim. Merchants are really helpless in this dilemma where good news doesn’t go out, but bad news spreads thousands of miles. Negative reviews are uk data very likely to hit your business hard. Foreign experts conduct a survey:
Some researchers have point out that
people tend to pay attention to negative information rather than positive information. From an evolutionary or survival perspective, spending energy on analyzing negative experiences is to improve survival ability.