Static call tracking Static call tracking of a company is the simplest type of call tracking, in which each advertising channel is assign one unique phone number. Most often, this type of call tracking is us for offline advertising, although in certain cases it can be useful for websites, when changing the number for each client is not necessary.
For example, one call tracking
Number can be us for TV advertising, another forwarding senegal phone number library number for flyers, a third for geo-advertising, and a fourth for landing. When a client calls one of the “substitute” numbers, the system records the call and links it to a specific advertising source. In fact, in the previous chapters of the article, we describ static call tracking.
The main advantages of this method are:
Insignificant error in determining the source site, ease of installation and cost of numbers. Of all the options, static call tracking is the most budget-friendly. However, this type is consider basic and cannot provide extend statistics on online promotion. The simply upload your product details disadvantages include: Static call tracking is suitable for small and mium businesses with a limit budget and number of advertising channels.
If you ne a more accurate and complex tool
Which the assignment of a call tracking number to a person cg leads occurs on an individual basis, then it is better to choose dynamic call tracking. Dynamic call tracking Call tracking automatically generates different phone numbers not just for the site as a whole, but individually for each visitor in real time. The number of numbers is limit. They are taken from a pre-prepar and paid database. How dynamic call tracking works schematically.
The tool allows you to track not only the sources of calls
The conversation process itself, but also the user’s path before making a call, including specific website pages that he visit. For example, dynamic call tracking can link calls to keywords from different advertising sources, such as Yandex Direct. The words in the search engine can be anything. As a result, dynamic call tracking allows you to find out the following information about the client: the search phrase that l that attract the user to the site; browser and data about a person’s device – operating system and device, mobile or landline number; the number of calls made by the user that were process.