Demonstration of economic viability.
Visual example for people involv in a project of the overall concept, its role and interdependencies.
Expertise: the fact that it is a model that is more than 10 years old allows for temporary validation in any business project.
These benefits prove its effectiveness and provide many patterns or approaches for those who are going to fill it out for the first time.
How do you fill out the Canvas template?
To answer each box on the Canvas, use as a starting point the questions propos by each module in the explanation we discuss above.
Following this, manage the worksheet in the propos order:
Now, just as we explain the elements in an order, the BMC also mint database has a logic. According to the Strategyzer page, who manages the official template and has the property rights of the Canvas, the Model is divid into three parts .
First we have the “Desirability” block, that is, Convenient or desirable , compos of: Value proposition, market segments, channels and customer relationships.
Second, we have the “Viability” block , compos of: Income Sources and Cost Structure
And finally, we have the third block of “Feasibility” , that is, feasibility, compos of key resources, key activities and key associations.
A recommendation when completing the Canvas let’s expand on the above Model as a team is to create three groups with the three parts mention . This is to think about the components per module per section and to rotate so that everyone goes through the three sections.
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Examples of a good canvas
Below, as an example, we see the BMC for the preparation of the Business Model Generation Book.
In the introductory part we mention that the book breaks with traditional book publishing schemes, as the book was financ in advance. This was achiev by opening an Innovation Hub, which allow access to all documents relat to the project from day one.
The content, design, illustrations and structure were constantly shar and comments were allow.
Construction Tips
In the book we talk about that tells everything about the gambler data Canvas Model, the technique: Visual Thinking is mention , which was us by Hewlett-Packard, the technology products and services company, who gather approximately 15 people from the company to talk about the strategy that guides them.