Use the performance report effectively to update content
All the metrics you see in Google Analytics after connecting your accounts come from the Performance report . This report replaces the Search Analytics report in the czech republic phone number library old Search Console. The two reports are very similar. Let’s take a look at how to get the most out of this report.
First, open the Performance report . You’re not limited to tracking these metrics in Google Analytics; you can also use them to look for opportunities to improve performance. The best way to do this is to use the filter to analyze the data based on queries, web pages, countries, or device types. You can decide, for example, to show web pages in search results that have a click-through rate (CTR) lower than the website average.
You can also view queries for which you’re not ranking in the top 10, but for which you’re still getting a good impression. This allows you to identify your weaknesses and strengths and optimize web pages to try to boost your rankings. Most third-party SEO tools have similar features that allow you to research keyword opportunities, but it’s much more convenient to get this type of data directly from Google!
Also consider issues related to the mobile version of your site. As you probably know, mobile users are now the majority on Google. In fact, the search engine now prioritizes crawling your site on its mobile version. As you can imagine, by respecting the information provided in their own tool, you have a great opportunity to improve your SEO in the SERP.
Use the Links Report to Boost Specific Pages
The Links Report is located at the bottom of your dashboard . It has many elements of unit economics implementation applications. Here are my two favorites:
- Boost specific web pages using your most backlinked web pages. Linking the web pages you want to boost with the pages that have a lot of links is a great way to increase your ranking. To identify the pages with the most link juice on your website, click on “Top Landing Pages” under “External Links.” You can sort the results by the number of referring domains, an important ranking factor for Google. Find the web pages that are poised to generate significant business value and build internal links to those web pages.
- Disavow inbound links . Go to the “Top Source Sites” section in the Links report overview. Select a URL from the list to see all sites linking to that page. Check if any sites appear to be of low quality and use Google’s disavow inbound links tool to disprove them. Caution: According to Google, you should only disavow links if you are certain they are harming your website. Disavowing links that improve your performance will harm your website. However, it is important to check if any questionable domains are pointing to your website.
Go further
If you’ve followed these 7 steps, you’re well on your way to using Search uk data Console. These concepts and reports are the most useful. That said, you can, of course, go further. Since last September, SeoQuantum has integrated Google Search Console into its tool . Now, you can access all of your Search Console data in just a few clicks from the tool. This truly innovative feature should make your life easier.
A complete analysis is performed via Search Console, allowing you to find the details of each of your pages in a simplified way, without adjustments or searches. Everything is available to you in just a few clicks .
The tool will group the keywords that generated the most traffic to the page, categorized by cluster. Clicking on the keyword in question will give you a complete list of associated words. You can also launch a semantic analysis directly from this page.